A good start. A welcome signal. I hope there will be A LOT of talk about the fact that it won't be enough to just reduce energy consumption for lighting in the house. Even if North Americans begin not using lights anymore at all, it would not be enough. We need to understand this and we need to spread this message.

In addition handing out CFLs, how about handing out laundry line for air-drying your laundry? How about attempting a Guinness Book Of Records for the longest laundry line in the world? How about giving away free public transportation passes? How about painting bike lanes on the road without asking for permission? How about encouraging businesses leaders to adjust their dress codes so that air-conditioning requirements can be reduced or even limited? How about giving away free birth-control or, even better, discounts on vasectomies? How about free veggie burgers or at least organic meat with a message? How about giving away wool hats with the message "Turn down the Heat!"? How about warm water bottles with the message "Heat your bed - not the planet!".

So much to do.

I hope the T-shirts are made from organic cotton.

Karsten
http://www.polluteless.com