If I hear "McCain vs Hillary" or "Obama vs Hillary" one more freaking time...

She has a last name too, y'all.

Just one quibble -  on #2 "Go broad", it would be worth it for you to note that going broader makes it harder to verify reductions.  It's easy enough to know how much carbon is coming from a power plant stack or an industrial boiler -- but many other sources won't be monitoring or otherwise tracking the carbon as accurately, and funny business could be a real problem.

On the other hand, abiding by rule #3 "Go to the source" will prevent some of those tracking woes.

Don't misconstrue this as an endorsement for Clinton, but jeez, it's awfully demeaning they way everyone refers to her by her first name. I honestly think it's subtle sexism -- like a woman is best referred to by her first name. (Although, it doesn't help that all her campaign materials refer to her as just "Hillary.")