<![CDATA[Grist - Comment Feed for Lay’s: the locavore’s junk food?]]> Grist Comment Feed en Comment #1 by Teuthis http://www.grist.org/article/2009-0513-lays-locavore-junk/ Wed, 13 May 2009 16:35:22 -0700 http://www.grist.org/article/2009-0513-lays-locavore-junk/1 A lot of readers aren't swallowing NYT's portrayal of this ridiculous situation either...check out the article's comment board.

]]> A lot of readers aren't swallowing NYT's portrayal of this ridiculous situation either...check out the article's comment board.

]]> Comment #2 by wiseeats http://www.grist.org/article/2009-0513-lays-locavore-junk/ Wed, 13 May 2009 19:49:39 -0700 http://www.grist.org/article/2009-0513-lays-locavore-junk/2 Enjoy your work, Tom.  I hope this falls flat on its face, too.  It's absolutely ridiculous and just another bottom-line driven ploy.  

http://wiseeats.wordpress.com/2009/05/13/oh-big-food-youre-good-locally-made/ 

]]> Enjoy your work, Tom.  I hope this falls flat on its face, too.  It's absolutely ridiculous and just another bottom-line driven ploy.  

http://wiseeats.wordpress.com/2009/05/13/oh-big-food-youre-good-locally-made/ 

]]> Comment #3 by Jambutter http://www.grist.org/article/2009-0513-lays-locavore-junk/ Fri, 15 May 2009 05:54:51 -0700 http://www.grist.org/article/2009-0513-lays-locavore-junk/3 Given its size, yes it will be difficult for industrial food to effectively scale down to meet the spirit of local, but this will not stop it from trying. The multi-million dollar budget and marketing campaign to position Lay’s as a local product is the tip of what I fear could be a rather large iceberg. Never mind that Frito-Lay uses two billion pounds of potatoes every year. If it can redefine local, then it can slow or stop the threat.

Yesterday, I posted "10 Reasons Why 'Local' is Challenging Industrial Food", further examining this issue:

http://everytable.wordpress.com/2009/05/14/10-reasons-why-“local”-is-challenging-industrial-food/

Cheers,

Rob Smart

http://twitter.com/jambutter

]]> Given its size, yes it will be difficult for industrial food to effectively scale down to meet the spirit of local, but this will not stop it from trying. The multi-million dollar budget and marketing campaign to position Lay’s as a local product is the tip of what I fear could be a rather large iceberg. Never mind that Frito-Lay uses two billion pounds of potatoes every year. If it can redefine local, then it can slow or stop the threat.

Yesterday, I posted "10 Reasons Why 'Local' is Challenging Industrial Food", further examining this issue:

http://everytable.wordpress.com/2009/05/14/10-reasons-why-“local”-is-challenging-industrial-food/

Cheers,

Rob Smart

http://twitter.com/jambutter

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