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April Fools' Day edition:


Green Is the New Blahnik

High-end shoe designer goes eco

Manolo Blahnik, the high-end shoe designer immortalized by the fashion-forward women of Sex and the City, made a name for himself by keeping attuned to cultural trends -- and though we still can't quite believe it, green is the trend du jour. So, for the summer season, Blahnik is unveiling a new eco-conscious design called the "Tuvalu," a wedge sandal named after the low-lying South Pacific island that may soon be swamped by rising sea levels. Though the strappy uppers will be made of leather and produced at a factory in Bangladesh, the wedge itself will be made of sustainably harvested cork (which, as the designer points out, floats!). The purchase price of $750 includes $20 worth of carbon offsets. "They're green and they're fabulous," says Blahnik. "Sarah Jessica has already snapped up two pair."

straight to the source: Women's Wear Daily, Paul Charlton, 01 Apr 2007
straight to the source: USA Today, Associated Press, Margaret Chiara, 01 Apr 2007


Comments: (1 comment)

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How Fantastic!

I love when designer's and celebrities use their notoriety to influence awareness and social consciousness. While the new eco-wedges may not be good for the environment, they will get some press and recognition for our cause!

www.greenisthenewpink.org devoted to helping people reduce their personal impact on climate change

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