It's Official: He RocksGore announces continents-spanning concert series, Live EarthNever let it be said that Al Gore is not dedicated to his cause: the man will do whatever it takes to raise awareness about climate change. If it means hobnobbing at Sundance, he'll do it. Starring in a film that gets nominated for an Oscar? Not afraid. Orchestrating an event that features seven concerts on seven continents on 7/7/07? Check. Announcing said event with (slightly less luscious now that she's a brunette) Cameron Diaz at his side? Oh, if he must. The man is a modern-day martyr, and we salute him. With the help of Kevin Wall, executive producer of the 2005 Live8 concert that pushed for debt relief for poor nations, Gore will use the Live Earth shows to kick off a "Save Our Selves" campaign. "In order to solve the climate crisis, we have to reach billions of people," Gore said. "We are launching SOS and Live Earth to ... mobilize people all over the world to take action." More than 100 artists, from Snoop Dogg to Faith Hill, have already signed on. Short straw gets Antarctica.
see also, in Grist: From Rockin' to Rollin'
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