Be Like Nike

Big biz ranked on greenness

Posted at 12:47 PM on 07 May 2008

Takeaways from a new ranking of eco-friendly practices in big biz: Consumer companies are getting greener, but there's plenty of ground to gain. In its second annual scorecard, nonprofit Climate Counts ranked 56 companies on their measurement, reduction, and disclosure of greenhouse gases. Eighty-four percent of the companies scored higher this year than they did in 2007, but the average score was still only 40 out of a possible 100. At the top of the list were Nike with 82, Stonyfield Farm with 78, and IBM with 77; Google was most improved, jumping from 17 points in 2007 to 55 in 2008; and Jones Apparel Group, Burger King, Darden Restaurants, and Wendy's were the bottom-dwellers, receiving big goose eggs. Climate Counts distributes pocket-sized versions of its scorecard in hopes that consumers will consider the rankings when wielding purchasing power.

sources: CSRwire, The New York Times, The Mercury News
straight to the scorecard: Climate Counts

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Comments: (4 comments)

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of course they are at the bottom

Burger King, Darden Restaurants, and Wendy's - of course they are at the bottom. - How does eating abused and dead animals help the environment?

Infact it only cuts down more rainforest
Use more water
Make more air pollution
Wastes more land
Makes people more sick - from all the chemicals - making more people use more resources in form of medical aid.

-- If you want to help the environment decrease the demand of eating dead animals --

Personally I don't know how you can be an environmentalist and still dead animals (local or not). Its like saying you hate carbon effects from using cars, and than buying a Hummer. - constant contradiction!

I only have this one life, so I am going to try my very best to make a positive change. --- The Happy & Healthy Vegan ---

by javaearth at 8:11 AM on 08 May 2008

a step in the right direction

Never in a million years did I expect to see Nike used as an example of social or environmental responsibility, but there is a first for everything. All of the negative attention they have received over the years for employing and denying sweatshop labor must have negatively affect profits enough to catch the attention of their directors. While their motivations may be tainted, its a nice thought.

by hcsteiner at 11:52 AM on 08 May 2008

Nike?

I know everyone I can't believe that Nike is on top of eco-business either! Seems a little crazy. I did a post awhile ago about the moves they were making:
http://www.ecologicliving.ca/2008/03/nike-talks-trash/
I just didn't really think that they were making such huge strides because I never really saw them in the news. So there ya go, ya learn something new everyday!

by Paul Vaggen at 11:10 AM on 09 May 2008

Nitpicking

Somewhere they should mention that several of the companies evaluated are on Green Order's client list.

by LJP at 12:51 PM on 14 May 2008

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