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Retail OrientedConsumers shopped less this holiday season, testing brand loyaltyPosted at 2:52 PM on 27 Dec 2007Holiday retail sales took a hit this year, even at stores like Starbucks, Coach, and Target that enjoy strong customer loyalty. Expensive gas, dropping home prices, and an uncertain economy -- or a society-wide trend toward reduced consumerism? Hey, we can dream.source: The New York Times |
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