Comments Kristina Skierka has made

Efficiency Is Not About Conservation

I appreciate everyone's comments, but energy efficiency is not about conservation...nor is about deprivation. This why the State of California funded different campaign projects to stress the difference between the two - conservation (e.g., shutting the lights off) has a different objective that the long-term efforts of efficiency (screwing in a CFL). While I think this report makes a good point - it also misses the point and fails to make a solid correlation. In California, where we've had 30+ years of tough building codes AND $$$ incentives for adopting energy efficiency, our use has stayed flat for the last several years while our population rose and economy grew.

http://blog.bitepr.com/On Energy efficiency just leaves more money to squander, says study posted 1 year, 12 months ago 9 Responses

We're all responsible for Fiji

Look, I am not a fan of the bottle water industry - but I have bought more than a few bottles of water in my day. But I can't blame Fiji Water for servicing a market that I have helped create. I think Fiji's got some great ideas here, and it would be nice to see other companies adopt practices around renewable energy, etc. At the end of the day, WE are responsible for the bottled water phenom - so, stop buying bottled water. I can't tell you how many "environmentals" I've seen at "green" conferences walk around with throw-away bottles of Fiji or Calistoga. Keep a Kleen Kanteen instead, or - for girls like me who like bubbles - buy from a company like the Seltzer Sisters. At the end of day, there really is nothing like a cool glass of vintage Hetch Hetchy on a hot summer's day in California. Give it a try.

http://blog.bitepr.com/On Fiji Water announces plan to become carbon negative posted 2 years ago 3 Responses