Comments Ben Jervey has made

  • Amen!  So well put!


    Last year, I wrote something attacking the "save the planet" Earth Day rhetoric, but the absurd behavior we engage in to "celebrate" the environment needs just this sort of lambasting.  

    On Earth Day: the ultimate empty gesture posted 7 months, 2 weeks ago 6 Responses
  • holy crap indeed.

    I played catch up w/ that speech too (lost in the whirlwind of Denver)-- came home to hear friends raving about it, asking how it went over in Denver.  How was it this barely caused a stir out there?  

    http://www.sustaiNYC.com

    On Wow posted 1 year, 2 months ago 6 Responses
  • "our sorry asses"

    Couldn't agree more about the "save the planet" rhetoric.  It's a point I've been pushing hard in the NYC sustainability scene (we're selfish--make it about us!), and which I took a ton of flack for after this HuffPo rant about Earth Day saying essentially the same thing.  

    http://www.sustaiNYC.com

    On Dem presidential candidate calls on world to unite to fight climate change posted 1 year, 4 months ago 11 Responses
  • They could learn something from High Life...

    Check out this amazing Errol Morris directed High Life ad that holds up cycling as patriotic!  

    http://www.sustaiNYC.com

    On State Farm pulls bike-bashing ad posted 1 year, 7 months ago 3 Responses
  • Or use the 6-packs themselves to make the point!

    Haven't been this pleased by an ad in ages, if ever:

    High Life commercial directed by Errol Morris

    http://www.sustaiNYC.com

    On How to reach Joe Sixpack on climate issues posted 1 year, 7 months ago 4 Responses
  • Already Being Done!

    We wish that Rufus would've talked to us about his campaign, as we've organized for 3 years now a modest, informal "Blackout" evening on the anniversary of the actual NYC Blackout.  

    http://www.blackoutnyc.com

    Sure, it's very informal, self-organized, and brought together by a bunch of overworked and exhausted non-profiteers and startups, but it has been growing and there's a real sense of community behind the event, between the bars and establishments we've been working with and the crowds that come out to the gatherings.  

    We don't have any celeb endorsements, alas.  Maybe Rufus will join forces with our established cause?  
    -Ben Jervey
    http://www.blackoutnyc.com

    http://www.greenappleguide.com

    On Rufus Wainwright's energy campaign posted 1 year, 9 months ago 2 Responses
  • 75% of the time this movie is 100% effective

    I'm totally behind David in that this film was pulled off quite nicely against all odds.  Who'd have thunk (besides those of us who've seen him deliver it) a science slideshow could be so riveting?

    Hopefully, though, the slideshow alone will be enough to land some heineys in theatre seats, because Gore's backstory certainly won't.  

    Here's my take: every good documentary has to have a narrative storyline attached--call it narrative nonfiction, maybe.  The science-laden global warning (errr....climate crisis) business has to be rooted in something that humans can relate to.  There are stories abound that could've done this.  They're just not Gore's.  I would've liked to see Gore use someone else's human story--perhaps the Innuits on (although not for long) Shishmaref, who've voted to relocate their entire town after generations living and knowing this place.  Can you imagine the scenes from that town hall when the residents make the vote?  Goosebumps, people!  At the risk of sounding callous--what the heck does Gore's family tragedy have to do with global warming?  So give us the real tragic global warming stories happening NOW.  Give us islanders packing for the mainland; give us tens of thousands of dead old folks in Europe--the paying audience wants to be moved. They need to feel peril, not stroll about a tobacco farm.  

    And I could get into how the melodramatic shots of Gore posing and posteuring for crowds--practically ready for a NH syndicate commercial break--will mire the entire issue in politics.  Forget about the audience immediately in the seats--if the media decides this is a campaign move, then the true message of the movie will be totally wasted.  

    (So can we stop talking about Gore running in 08, at least for like 4 months or so for this film to marinade in the public mind?)

    Sorry--had to vent.  I've been talking this movie up for so long, organizing people in NYC to hit it up on opening weekend, but it does bum me out some that it's not the Totally Riveting Cinematic Event that it could've been.    On Gore's new flick, An Inconvenient Truth, improbably succeeds posted 3 years, 6 months ago 20 Responses

  • Yet another rip on the Tahoe...

    http://www.chevyapprentice.com/view.php?country=us&uniqueid=238ee5de-122b-1029-98eb-0013724ff5a7

    God that was fun....

    Take care,
    Ben

    ---
    www.greenappleguide.com
    On Make your own Chevy Tahoe commercial posted 3 years, 8 months ago 47 Responses