Locantore’s Recent Comments

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  Magazine Leaders

  Here is the listing of the magazines that we know of using environmentally responsible paper: http://www.coopamerica.org/programs/woodwise/publishers/m ...

  However, after postings like these, and at "Folio: magazine" (http://foliomag.com/viewmedia.asp?prmMID=7548), we hear from other publications telling us that they are on recycled paper. It's kind of tough keeping up with 18K different titles in the US. If you know of others, let me know.

  Also, please feel free to write to these magazines to congratulate them on their leadership in this area. Regardless of the percent recycled that they use, the fact that they are using recycled in an industry that has not yet embraced stewardship is a huge deal.

  -FrankOn Grist reviews the spring crop of green glossy mags posted 2 years, 8 months ago 11 Responses

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  Vanity Fair does it again...green issue

  Is Vanity Fair printing its magazine, or the "Green" issue on recycled paper?

  I congratulated VF for doing such a great job with raising awareness with the Green issue last year, and I offered to help the publishers begin using recycled paper (My project: www.magazinepaper.org).

  I'm still willing to help.

  -Frank Locantore
  Magazine PAPER Project directorOn Grist reviews the spring crop of green glossy mags posted 2 years, 8 months ago 11 Responses

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  Green Magazines

  I think that it is great that more and more glossy magazines are doing "green" issues to raise awareness among their readers. However, at times it can be as disconcerting as a "Stop Global Warming" bumper-sticker on an SUV.

  With the possible exception of Outside magazine, none of the magazines that you highlighted use any recycled content at all. Probably the largest circulation mainstream magazine to use recycled paper is Shape, and they get no mention at all.

  Out of about 18,000 magazine titles in the US, only slightly more than 100 publications - and growing - are using recycled paper. You can see a complete list at: http://www.coopamerica.org/programs/woodwise/publishers/m ....

  I'm all for promoting environmental awareness, but I think that there should be special mention made of those magazines that are producing a quality publication and doing so in an environmentally and socially responsible manner.

  -FrankOn Grist reviews the spring crop of green glossy mags posted 2 years, 8 months ago 11 Responses