Joel Makower 
The Basics
- Name: Joel Makower
More About Me
Joel Makower is executive editor of GreenBiz.com, the annual State of Green Business report, and other websites and publications produced by Greener World Media, of which he is co-founder. He is the author or coauthor of more than a dozen books, including Strategies for the Green Economy.
Joel Makower’s Posts
Inside Newsweek's new green corporate rankings 3
Posted 2 months agoOn Monday, Newsweek magazine unveiled its first annual Green Rankings, the fruits of a near-Herculean endeavor: rating and ranking the environmental performance, achievements, and reputation of the S&P 500. The resulting rankings are straightforward, almost elegant, but it wasn't a straight or easy path. Like most such rankings, they're imperfect.Alma Matters
Colleges and universities are learning what it takes to go green 4
Posted 3 years, 2 months agoThe dawn of the new school year has brought with it a corps of fresh-faced ideas and initiatives aimed at making colleges and universities cleaner and greener. And, like any freshman class, they are all beaming with potential: Most will succeed, a handful will excel, and a few will end up disappointing their parents.
Campuses are going green -- and not just with ivy.
Photo: iStockphoto
The greening of academe is nothing new, but it seems to have taken root in a big way. Today, it's not just about doing a… Read More
Foot the Bill
Getting a toehold on your company's climate footprint 1
Posted 3 years, 3 months ago"What's your company's climate footprint?" It's a hot question these days -- one being asked increasingly of companies by customers, investors, activists, regulators, and others.
OK, it may not be exactly that question, but it's probably in some form, like, "What's your company doing to reduce its climate impacts?" Or, "How do you call yourself environmentally responsible when you take so damn many plane trips?"
Photo: iStockphoto
Whatever the question, providing an answer will require understanding what, exactly, your company does to contribute greenhouse gases into the atmosphere. And therein lies a… Read More
Supply and Da Man
Companies that green their supply chains can find savings galore 0
Posted 3 years, 4 months agoHow many light bulbs does it take to change a supply chain? In the case of Baxter Healthcare Corp., just three.
When Jenni Cawein, manager of corporate environmental health and safety engineering at the Illinois-based $9.8 billion health-care giant, arrived six years ago, she saw that the company was losing ground on waste. "I asked my boss, 'Who's working with purchasing?' It turned out it was nobody," she says. Cawein set out to build a case for integrating environmental criteria into the company's procurement process.
… Read More
Show them the money.
Photo: iStockphoto.
Think Inside the Box
How a business can pick the best packaging 1
Posted 3 years, 5 months agoYou've created the World's Greenest Product, and you're shipping it off to your first big customer. You've made it from the most environmentally sensitive materials, using only renewable energy. It's the pinnacle of eco-friendly everything.
Special delivery.
Photo: iStockphoto.
So what are you going to pack it in, cardboard or plastic? And how are you going to keep it safe: Styrofoam, newspaper, popcorn, peanuts, Crackerjacks?
Last month, this column reviewed the impacts of shipping by plane, train, and automobile (and ship, of course). This time we dig a little deeper,… Read More