Target launches eco-friendly line by Rogan Gregory 7

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1. 

   Pangolin Posted 5:33 am
   02 May 2008

   Feed the modelsThose poor girls are starving. Their thighs don't even touch. Selling green clothes with starving models leaves something to be desired.
   I would be thrilled to find 50% hemp-blend jeans, t-shirts and socks at Target. Bamboo fabric is nice but seems to be essentially a kind of rayon. I also wonder about the energy inputs of bamboo fabric.
   Waiting for the proof.
   
   Put the Carbon Back

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2. 

   GonzoDon Posted 8:36 am
   02 May 2008

   I had the same reactionDo "green-friendly" products need to be advertised with anorexic models?

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3. 

   Delay And Deny Posted 4:46 am
   03 May 2008

   Skinny Models in Bikinis Help Ecology
   
   They eat less.
   They wear less.
   Hooray for less!
   Save the Planet, Models!
   
   Texeme.Construct(Participant)

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4. 

   redwing Posted 11:21 pm
   04 May 2008

   modelpearl jam "model, role model, roll some models in blood, get some flesh to stick, so they'll look like us" ...

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5. 

   piojin Posted 3:28 am
   05 May 2008

   chill outThat girl looks fine. Since when did it become PC to insult skinny folks?

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6. 

   kmwilson3 Posted 4:55 pm
   07 May 2008

   And again missing the pointSkipping the trivial topic of the models, the real issue here is the amazing step forward Target is taking on going green. Usually to find organic clothing one would have to look hard, and spend harder.
   Most organic clothing is aimed at the upper middle class and to the baby boomer age group. Bringing the younger generation into buying green is a way to open the doors for this generation to really make a difference, and then move into that upper middle class that will be able to afford living organic later in life.

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7. 

   hcsteiner Posted 6:10 am
   08 May 2008

   forget the modelsTarget should be praised for its introduction of an affordable, environmentally friendly clothing line, not criticized for the marketing used to sell the goods.  Fashion is a fickle industry, with its own set of deeply-embedded problems related to body image and the essence of real beauty.  Target could not defy all norms associated with fashion, and still expect its new line to be a success.  So, they did what most companies torn between traditional and sustainable business practices would do:  they focused on the important issues and compromised on the peripheral details. Introducing eco-friendly clothing at a low price point is a great opportunity for those with limited incomes to spend their money wisely and responsibly.  And who knows, maybe the models will become so inspired by the natural wear, that they might even resort to the oh-so-natural practice of eating.

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