Mind Your Business

NYT offers special section on green biz 0

The Sierra Club is embarking on its first product endorsement, putting its logo on Clorox's new Green Works cleaning products. Various businesses are aiming to bypass carbon neutrality and move straight on into carbon negativity. These and more stories show up in a New York Times "Business of Green" section Wednesday, which covers the green-biz gamut, from companies trying to manufacture safer chemicals, to financial techniques helping to grow the solar sector, to shareholders unconvinced that going green means making green. The rising of green-collar jobs and the growth of academic programs focused at moving students into them are also considered. Shall we start calling the paper the Green Lady instead?

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