How to raise $3 billion with one conversation

The Al Gore way 4

It's called moral leadership. Maybe you remember it from last century.

Sir Richard said his new commitment grew out of a visit to his London home a few months ago by former Vice President Al Gore ...

"You are in a position maybe to make a difference," Sir Richard said Mr. Gore told him. "If you can make a giant step forward other people will follow."

Update [2006-9-22 9:59:46 by David Roberts]: ThinkProgress has footage of Gore and Branson discussing the issue on ABC.

David Roberts is staff writer for Grist. You can follow his Twitter feed at twitter.com/david_h_roberts.

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  1. ChampTree Posted 10:53 pm
    21 Sep 2006

    How to raise $3 billion with one conversation

    Great idea!!! But how do you get your shareholders to give up ten years of profits?

    Terry Mock Executive Director Champion Tree Project International

  2. El Gato Posted 1:49 am
    22 Sep 2006

    By not having shareholders

    Virgin is a private company.

    Mike Z

  3. amazingdrx Posted 1:59 am
    22 Sep 2006

    Yep Dave

    Bill is da man!

    8 more years!  8 more years!!  Hill and bill in the whitehouse.

    Restore Clinton style peace and prosperity to spaceship earth.  (that concludes the unpaid political endorsement portion of this entry)  Thank you.

    http://amazngdrx.blogharbor.com/blog

  4. amazingdrx Posted 2:36 am
    22 Sep 2006

    Tipper Gore

    (sorry Al, I forgot.)

    For vice-president too!  But can the censorship initiatives, ok?

    http://amazngdrx.blogharbor.com/blog

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