Be Like Nike

Big biz ranked on greenness 4

Takeaways from a new ranking of eco-friendly practices in big biz: Consumer companies are getting greener, but there's plenty of ground to gain. In its second annual scorecard, nonprofit Climate Counts ranked 56 companies on their measurement, reduction, and disclosure of greenhouse gases. Eighty-four percent of the companies scored higher this year than they did in 2007, but the average score was still only 40 out of a possible 100. At the top of the list were Nike with 82, Stonyfield Farm with 78, and IBM with 77; Google was most improved, jumping from 17 points in 2007 to 55 in 2008; and Jones Apparel Group, Burger King, Darden Restaurants, and Wendy's were the bottom-dwellers, receiving big goose eggs. Climate Counts distributes pocket-sized versions of its scorecard in hopes that consumers will consider the rankings when wielding purchasing power.

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  1. javaearth Posted 1:11 am
    08 May 2008

    of course they are at the bottomBurger King, Darden Restaurants, and Wendy's - of course they are at the bottom. - How does eating abused and dead animals help the environment?
    Infact it only cuts down more rainforest

    Use more water

    Make more air pollution

    Wastes more land

    Makes people more sick - from all the chemicals - making more people use more resources in form of medical aid.
    -- If you want to help the environment decrease the demand of eating dead animals --
    Personally I don't know how you can be an environmentalist and still dead animals (local or not). Its like saying you hate carbon effects from using cars, and than buying a Hummer. - constant contradiction!
  2. hcsteiner Posted 4:52 am
    08 May 2008

    a step in the right directionNever in a million years did I expect to see Nike used as an example of social or environmental responsibility, but there is a first for everything.  All of the negative attention they have received over the years for employing and denying sweatshop labor must have negatively affect profits enough to catch the attention of their directors. While their motivations may be tainted, its a nice thought.
  3. Paul Vaggen Posted 4:10 am
    09 May 2008

    Nike?I know everyone I can't believe that Nike is on top of eco-business either! Seems a little crazy. I did a post awhile ago about the moves they were making:

    http://www.ecologicliving.ca/2008/03/nike-talks-trash/

    I just didn't really think that they were making such huge strides because I never really saw them in the news. So there ya go, ya learn something new everyday!

  4. LJP Posted 5:51 am
    14 May 2008

    NitpickingSomewhere they should mention that several of the companies evaluated are on Green Order's client list.

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