GM fights back via ... Google? 0

Tucked away in this little USA Today story on the resurgence of electric cars is this interesting tidbit, about GM's reaction to Who Killed the Electric Car?:

Fighting back, GM has bought a paid-search link on Google.com that shows up whenever the name of the movie or one its stars is typed into the search engine. The blog item says the EV1 was a commercial flop and that its engineering advances are being incorporated into GM's next wave of hybrid and other advanced vehicles.

Got 'em sweating!

David Roberts is staff writer for Grist. You can follow his Twitter feed at twitter.com/drgrist.

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