Global warming in seven words

Here’s your chance to be the Pollan of climate change 94

Kristina/Jason's plea for a tagline here reminds me: check out this post over on the NRDC Switchboard blog. It notes the success of Michael Pollan's already legendary aphorism -- "Eat food. Not too much. Mostly plants." -- and wonders whether something similarly compact could be used to explain what people need to know about climate change.

A couple of Times bloggers noted that this little pearl has a "haiku-like resonance" – seven plain words, and something about its two-word / three-word / two-word structure. Dwight Garner amused himself trying his hand at it. And then the Well blog's Tara Parker-Pope thought, Surely this warrants a competition. She posted an entry challenging her readers to vie for top honors – and received more than 1,000 submissions! (My favorite: "Call Mom. Let her talk. Don't argue.")

For years I've been looking for a short, memorable way to convey what people need to know about global warming. Then I saw this and thought, Well, why shouldn't we have some fun with this too?

I hereby declare the Switchboard "Seven Words to Save the Planet" challenge open to all comers.

Let's collectively come up with one and send it their way. Here's my (horrible) inaugural effort:

"Electrify transport. Green the grid. Reconnect communities."

Pollan I ain't.

What have y'all got?

David Roberts is staff writer for Grist. You can follow his Twitter feed at twitter.com/david_h_roberts.

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  1. caniscandida Posted 12:15 am
    28 Jan 2008

    the less said about Mother, the better

    Or, more hopefully:

    Love life.  Don't be silly.  Be kind.

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  2. sunflower's avatar

    sunflower Posted 12:43 am
    28 Jan 2008

    Use energy, not too much, mostly sun

  3. kmp Posted 1:00 am
    28 Jan 2008

    walk more. eat local. hug a tree.

    work less. buy less stuff. live more.
    drive less. ride a bike. every day.

    Hmm, I'll have to keep thinking.  Of course, there's always the classic, that pretty much sums it all up:

    "Waste not, want not."

  4. sindark's avatar

    sindark Posted 1:00 am
    28 Jan 2008

    How about:

    "Make economic activity and greenhouse emissions unconnected."

    a sibilant intake of breath

  5. David Sassoon Posted 1:16 am
    28 Jan 2008

    The Obvious Option

    Use energy. Not too much. Mostly renewables.

    David Sassoon, www.solveclimate.com

  6. leszekp Posted 1:29 am
    28 Jan 2008

    7 Words

    Use less. Use it wisely. Think. Act.

  7. javaearth Posted 1:32 am
    28 Jan 2008

    Care more. Act with Compassion. Live peacefully

    Care more. Act with Compassion. Live peacefully

    OR

    Learn more. Act with kindness. Stop Killing

    OR

    Stop Killing. All Worldly Resources. Love More

  8. David Sassoon Posted 1:34 am
    28 Jan 2008

    The Economic Argument

    Clean Energy. Sell the Technology. Make Money.

    David Sassoon, www.solveclimate.com

  9. johnmcc793 Posted 1:38 am
    28 Jan 2008

    GW Reality

    Global Warming; getting real. Hard times ahead.

  10. caniscandida Posted 1:46 am
    28 Jan 2008

    "Make Money"???!

    Gevalt!

    Brilliant, David Sassoon.  But one might have thought a Sephardic Jew would have delved morally deeper.

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  11. lengould Posted 1:47 am
    28 Jan 2008

    A haiku

    How about, along the theory that if you can't do thermodynamic calculations of heat-engine operation, or logically discusse the relative effects or lifetimes of the daughter nucleii of fission chains, you've little to contribute:

    First educate yourself.  Then educate yourself.  Then educate yourself.

  12. David Sassoon Posted 1:57 am
    28 Jan 2008

    Morally Deeper

    What's morally deeper is implied and hidden.

    Clean energy. Sell the technology. Make money.
    (Give it away. Don't tell.)

    David Sassoon, www.solveclimate.com

  13. amazingdrx Posted 1:59 am
    28 Jan 2008

    Green life? Radiocative coal black chemical doom?

    In this fashion..bumpersticker style...

                    GREEN LIFE?
        RADIOACTIVE COAL BLACK CHEMICAL DOOM?

    That'll get the advertising message across.  Then add a Hillary?Barack '08 sticker.

    http://amazngdrx.blogharbor.com/blog

  14. caniscandida Posted 2:02 am
    28 Jan 2008

    Ha!, muchisimo mejor!

    "Clean energy: give it away; don't tell!"

    Perfect!

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  15. Jon Rynn's avatar

    Jon Rynn Posted 2:07 am
    28 Jan 2008

    not enough room!

    public transit. wind solar geothermal. walkable communities.

    walkable communities. wind solar geothermal. local production.

  16. GreyFlcn Posted 2:08 am
    28 Jan 2008

    To tweak Robert's one:

    "Electrify transport. Green the grid. Energy efficiency."

    Efficiency is always one of our best ways to deal with this problem, but also one of the most ignored.

  17. tico89 Posted 2:11 am
    28 Jan 2008

    Save Earth. Save yourself. Don't screw up.

    If I share initials with 'Global Warming', is that a sign?

  18. stevenearlsalmony Posted 2:17 am
    28 Jan 2008

    Avoid impending ecological catastrophes...........

    .........and economic disasters

    Limit growth of human consumption, production, propagation.

    Steven Earl Salmony
    AWAREness Campaign on The Human Population, establised 2001
    http://sustainabilitysoutheast.org/  

  19. WWAGD?!'s avatar

    WWAGD?! Posted 2:18 am
    28 Jan 2008

    Did you guys go to school?


    Every fourth grader knows a haiku is 5 syllables, then 7 then 5.   Leave it up to AGWers to get even that wrong!

    Madman in green suit
    CO2 replenishs land
    Lecture not the earth

    Viva la Climate Resistance!

  20. GRLCowan's avatar

    GRLCowan Posted 2:23 am
    28 Jan 2008

    UO2 beats CO2. Burn U, not us.


    Good to see you here, Len.

    How shall the car gain nuclear cachet?

  21. Jon Rynn's avatar

    Jon Rynn Posted 2:26 am
    28 Jan 2008

    stopped paying attention in 3rd grade

    OK, 5/7/5:

    rail and bicycles. wind solar geothermal. local production

    but that is 3/3/2 in words, could also do

    electric transport. wind solar geothermal. local production.

    which is 5/7/5 and 2/3/2 word-wise, now everybody is happy?

  22. Jon Rynn's avatar

    Jon Rynn Posted 2:41 am
    28 Jan 2008

    another try...

    walkable cities. wind solar geothermal. organic farming.

    transit, bicycles. wind solar geothermal. save ecosystems.

  23. David Sassoon Posted 2:50 am
    28 Jan 2008

    CanisCandida - Ladino Misses the Mark

    more correct would be "Achsan b'kteer."

    David Sassoon, www.solveclimate.com

  24. Easterbunny Posted 2:55 am
    28 Jan 2008

    That jabailo...

    Resident Troll. Misses the Point. As Usual.

  25. caniscandida Posted 3:08 am
    28 Jan 2008

    Ah!, pobrecita perricita!

    Vass iz diss, "Achsan B'kteer"?  Nee fun unsern Rebbees!  Tzoo turkish!, noo?

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  26. Easterbunny Posted 3:10 am
    28 Jan 2008

    Oh no. This is addictive. Can't stop.

    Many fools. Ignoring the Evidence. We're doomed.

    Or, if you want something more hopeful:

    Act now. Reduce your footprint. Live sustainably.

  27. sunflower's avatar

    sunflower Posted 3:18 am
    28 Jan 2008

    Canis Sassoon

    I was up in the wee hours last week at MIT discussing business models of clean energy.  The issue? To sell or to give away new clean energy technologies.  We settled on selling in US markets and giving in international markets.  Investors and philanthropists are both happy.  Everybody wins.

    Sell local, give global, be happy

  28. David Sassoon Posted 3:26 am
    28 Jan 2008

    Arabic Dialect

    from Aleppo's Jewish quarter -- not too long ago under the Ottoman Empire, but Turkish is far different.

    David Sassoon, www.solveclimate.com

  29. GreenMom Posted 3:30 am
    28 Jan 2008

    Energiya b'shemesh v'ruach. B'kulam achshav.

    I couldn't resist.

    David Sassoon, yours are the best.

  30. Bradmeiklejohn Posted 3:31 am
    28 Jan 2008

    Breed Less

    Breed less.  A lot less.  Not at all.

  31. javaearth Posted 3:36 am
    28 Jan 2008

    personal responsibility

    Stop exploiting. Always act responsibly. Continue educating

    personal responsibility - it'll never work! lol!

  32. wendypenner Posted 3:42 am
    28 Jan 2008

    7 words

    Get off your big behind and walk?

    not so positive but kinda catchy?

  33. wiscidea Posted 3:46 am
    28 Jan 2008

    Did jabailo go to school?!

    His "haiku" is quite deep.

    We have mad corporate entities wearing green facades... coroporate greenwashing.

    Yes, CO2 replenishes the land, but too much is bad. Water is good for us, but submerge jabailo for a few minutes and he will become rather uncomfortable.

    Finally... do not lecture the Earth... CORRECT! ... LEARN from the Earth!

    Leave it to a global climate change denier to undermine his own position by trying to be a Mr. Smarty Pants.

    Otherwise... good job, Mr. Bailo.

  34. caniscandida Posted 3:57 am
    28 Jan 2008

    eem lo achshav, eimatai?

    Right, GreenMom: Achshav, achshav, achshav b'Yisrael!

    "Shemesh" is sure-as-tootin' "sun."  "Ruach" as "wind," though, seems to evacuate the rich religious connotations of that word.  Oh well, let us indulge the Israelis in whatever they want to do, with their electric cars, for example.

    I knew somebody, David, a long time ago, here at Columbia, with roots in Halab/Aleppo, but I forget his last name (NOT Sassoon).  He was a topic of conversation in the Barnard College cafeteria, for being led around as if helplessly by a semi-Israeli lass.

    Last semester, I realized a student of mine was one of the very Syrian Jews who had been written up in the New York Times Magazine, in November or so, though not himself in the Brooklyn clan -- great guy, with a lovely sense of the victimization of Hector in the Iliad.

    Well hey, those Asians gotta stick together!

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  35. eriqa Posted 4:08 am
    28 Jan 2008

    a little justice

    Developed countries, don't hog the fossil fuel!

  36. Jon Rynn's avatar

    Jon Rynn Posted 4:38 am
    28 Jan 2008

    Just for yucks...

    ...maybe there should be a progression from the first part to the other, so

    no fuels. wind solar geothermal. electric economy

  37. Jon Rynn's avatar

    Jon Rynn Posted 4:44 am
    28 Jan 2008

    for transportation...

    no cars.  trains, bikes, buses. mostly walking

  38. caniscandida Posted 4:54 am
    28 Jan 2008

    jess me 'nmy dog

    aint gotta go
    no
    aint gotta go
    no
    aint gotta go
    no
    jess me 'nmy dog
    yeah
    jess me 'nmy dog

    #$%#$%#$%#$%#$%##%+_#$% : )

    For the formalists: "Aint gotta go" is supposed to be three words.  "Jess me 'nmy dog" is supposed to be four words.  So do the math.

    John Bailo,
    we are all playing hookey.

    Or, rather, even if we were in our respective schools of the belles lettres, the assignment was not to write a classic Japanese haiku, now was it.

    That said, there have been some well-intentioned but plodding prosaic offerings.  Oh well, they all get A for effort.  But no contracts.

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  39. kayser Posted 5:31 am
    28 Jan 2008

    Possibilities

    "Tax carbon. Don't spend alot."

    "Use less juice. Burn less stuff. Use the sun."

    "Eat puppies. Roasted with garlic demiglaze" (OK, made that one up)

  40. infp Posted 5:44 am
    28 Jan 2008

    2-3-3

    One Earth.
    Live green now.
    Or we die.  

  41. David Roberts's avatar

    David Roberts Posted 5:46 am
    28 Jan 2008

    2-2-3

    Live smarter. Healthier too. No Birkenstocks required.

    grist.org

  42. GreenEngineer Posted 6:12 am
    28 Jan 2008

    Not climate-change specific, but...

    Sustainable design in a nutshell:
    Waste equals food.  Use current solar income.

  43. wiscidea Posted 6:13 am
    28 Jan 2008

    Attempt #1

    It's
    The
    Foundation
    Of
    Our
    Economy
    Stupid

  44. wiscidea Posted 6:14 am
    28 Jan 2008

    Attempt #2

    It's
    The
    Foundation
    Of
    Human
    Civilization
    Stupid

  45. wiscidea Posted 6:15 am
    28 Jan 2008

    Attempt #3

    It
    Provides
    Your
    Food
    And
    Water
    Stupid

  46. caniscandida Posted 6:55 am
    28 Jan 2008

    "stupid"

    Ummm, Whiskey kid, let us see what we can do when we replace that annoying last word.

    Or were you trying to make a point?

    By the way, the Modern Language Association will be all over you for apparently equating "our economy" with "human civilization."  So you had better get your press releases ready.

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  47. wiscidea Posted 7:01 am
    28 Jan 2008

    Attempt #4

    It's
    The
    Foundation
    Of
    Human
    Civilization
    Nitwit

  48. caniscandida Posted 7:03 am
    28 Jan 2008

    "nitwit" -- brilliant! You got it!

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  49. bookerly Posted 7:40 am
    28 Jan 2008

    My Two Fen

       Love family, friends and a simple life.

    patrick in Beijing

       Lots of great slogans!!!  Why limit ourselves to one!!  Use them all!!

  50. David Roberts's avatar

    David Roberts Posted 7:47 am
    28 Jan 2008

    The problem,

    is that these are starting to drift away from the initial challenge -- communicating about global warming -- and toward extremely general environmental slogans.

    It is communicating about climate change in particular that is so difficult.

    grist.org

  51. wiscidea Posted 8:06 am
    28 Jan 2008

    Attempt #5

    Warm
    Earth's
    Atmosphere

    Watch
    Us
    Melt

    Oops

  52. WWAGD?!'s avatar

    WWAGD?! Posted 8:11 am
    28 Jan 2008

    e. e. cummings


    Hookey...maybe.

    Actually, you all sound a bit like e.e. cummings.

    in just spring
    when the queer old balloon man
    gets his house washed away
    and has to wear hip boots
    by record flooding

    Or something like that...

    Viva la Climate Resistance!

  53. wiscidea Posted 8:12 am
    28 Jan 2008

    Attempt #6

    Welcome
    To
    The
    Neo-Jurassic

    Look
    No
    People!

  54. Jon Rynn's avatar

    Jon Rynn Posted 8:22 am
    28 Jan 2008

    and it rhymes

    don't emit. you must commit. just do it.

  55. elbarto Posted 8:25 am
    28 Jan 2008

    all we ever needed is...

    the sun. endless fusion power. harness it.

  56. sunflower's avatar

    sunflower Posted 8:27 am
    28 Jan 2008

    Mass extinction, end of history, prognosis grim.

  57. elbarto Posted 8:40 am
    28 Jan 2008

    A couple more...

    the economy. wholly owned subsidiary. of environment

    the greenest product is none at all

  58. Jon Rynn's avatar

    Jon Rynn Posted 8:41 am
    28 Jan 2008

    wake up.feel the sunshine.use the sunshine.

  59. koosf Posted 9:13 am
    28 Jan 2008

    From Holland

    There's Gore
    Roll up sleeves
    Raise dykes

  60. kayser Posted 9:31 am
    28 Jan 2008

    A few more, 2-3-2

    How about:

    "Eat plants. Don't drive much. Tax soot."

    or

    "Consume consume. Consume consume consume. Consume consume."

  61. Winoria Posted 9:46 am
    28 Jan 2008

    My haiku (chopped off at the knees)

    Relax more. Live for tomorrow. Worry less.

  62. Winoria Posted 9:48 am
    28 Jan 2008

    one more

    Chill out. Step up. Save the Planet.

  63. caniscandida Posted 10:06 am
    28 Jan 2008

    WiscIdea,

    Attempts #5 and 6 are superb.

    John Bailo,
    you are getting it!!  That "queer old balloon man" bit is really fine!

    Chickens are our cousins! So are fish! So are other sentient animals! Let us learn to be kind.

  64. stevenearlsalmony Posted 10:13 am
    28 Jan 2008

    So much chin music.................

    so little action.

  65. stevenearlsalmony Posted 10:23 am
    28 Jan 2008

    A sign of the times..............

    So few make so much

    wealth by doing so little

    that can be judged good.

  66. stevenearlsalmony Posted 10:30 am
    28 Jan 2008

    Babel of voices.......

    .........sharing naught.

  67. GreenMom Posted 12:14 pm
    28 Jan 2008

    My English attempt

    Clean Energy.  Green Jobs.  One Planet.

  68. GreenMom Posted 12:17 pm
    28 Jan 2008

    English attempt #2

    No new coal.  Stop the madness.

  69. Anna Haynes's avatar

    Anna Haynes Posted 1:57 pm
    28 Jan 2008

    Priorities

    Friedman's right -
    change leaders first
    later lights

  70. amazingdrx Posted 3:16 pm
    28 Jan 2008

    Just one more word

    Greenmom.

    Clean Energy.  Green Jobs.  One Living Planet.

    That's the bumpersticker.  That's a winner.

    http://amazngdrx.blogharbor.com/blog

  71. amazingdrx Posted 3:44 pm
    28 Jan 2008

    Winner declared!

    http://amazngdrx.blogharbor.com/blog/_archives/2008/1/29/ ...

    I've declared your slogan the winner greenmom, on my blog, for what that's worth, hehey.  With the one word addition.

    http://amazngdrx.blogharbor.com/blog

  72. 314159265 Posted 9:34 pm
    28 Jan 2008

    We nourish on Earth. It's not flat.

  73. 314159265 Posted 9:45 pm
    28 Jan 2008

    Mother Earth neither is flat nor infinite

  74. GreenMom Posted 10:56 pm
    28 Jan 2008

    Hey thanks, Amazing!

  75. stevenearlsalmony Posted 11:34 pm
    28 Jan 2008

    Congrats to Green Mom..........

    Keep going....

    Steve

  76. LegumeSam Posted 1:54 am
    29 Jan 2008

    Yeah yeah yeah

    Localize production/ leave carbon in ground.

    http://www.dailykos.com/User/Cassiodorus

  77. Martha Hagood Posted 2:48 am
    29 Jan 2008

    Ride bus. Learn to cook. Make compost.

    Eat greens. Ride a bike. Waste not.

  78. Martha Hagood Posted 2:50 am
    29 Jan 2008

    Walk mostly. Count your kilowatts. No cowmeat.

  79. amazingdrx Posted 2:53 am
    29 Jan 2008

    I put it up

    Greenmom, on the NRDC blog.  Do we get a cut of the bumpersticker loot?  

    Nope, it'll all go to lobby against Cape Wind and for "clean" coal, nukes, and fuel farming.  After all, it IS NRDC.

    http://amazngdrx.blogharbor.com/blog

  80. birdboy Posted 4:36 am
    29 Jan 2008

    climate haiku

    climate changing fast
    its from burning fossil fuels
    time has come to act

    a liberal in redsville

  81. birdboy Posted 4:37 am
    29 Jan 2008

    climate not-quite-haiku

    Climate changing fast
    from burning fossil fuels;
    humanity won't last
    unless we make some rules.

    a liberal in redsville

  82. frw Posted 4:50 am
    29 Jan 2008

    Euphoria check

    Fossil-fueled ethanol, toxic hybrid batteries, better technologies needed.

  83. frw Posted 4:54 am
    29 Jan 2008

    Euphoria check II

    solar farm destroys natural desert
    Windmills kill birds
    Hydropower destroys rivers

  84. frw Posted 4:57 am
    29 Jan 2008

    Euphoria check III

    Non-toxic alternatives
    3Rs & Mass Transit
    Think Holistically.

  85. amazingdrx Posted 5:04 am
    29 Jan 2008

    Simple

     Renewable smart grid plugin hybrid rooftop solar.

    http://amazngdrx.blogharbor.com/blog

  86. amazingdrx Posted 5:22 am
    29 Jan 2008

    Non-toxic

    Non-toxic (lead/acid, but it's contained and recycled) "Oasis" truck battery.  Inexpensive, 1/5th that of equivalent lithium ion battery capacity.

    Plugin hybrid battery solution.

    http://www.pjstar.com/stories/011208/BUS_BFFJKJV1.027.php ...

    First battery off the line, Jan12th, 2008.  When can we buy them?  This summer maybe they say.

    How about a nice slogan for this battery?  anyone?

    Fireflyed hybrid plugged into renewable green grid.

    http://amazngdrx.blogharbor.com/blog

  87. birdboy Posted 6:56 am
    29 Jan 2008

    climate chaos from fossil fuels change course

    a liberal in redsville

  88. koosf Posted 9:42 pm
    29 Jan 2008

    Just one more entry

    I think the following is the strongest:

    You're either with us or against us

  89. spaceshaper's avatar

    spaceshaper Posted 10:49 pm
    29 Jan 2008

    "More orgasms. Fewer kids."

    I can't claim it as my own: I just saw it as a bumper sticker and thought it spoke elegantly and eloquently to the two big issues: quality of life and overpopulation.

    And as a bonus, it's guaranteed to piss some people off!

    The true meaning of life is to plant trees, under whose shade you do not expect to sit.

  90. amazingdrx Posted 5:14 pm
    02 Feb 2008

    Winner

    Official winner on NRDC.  Not the greatest.  Not that surprising considering their clean coal and fuel farming support.

    http://www.nrdc.org/globalWarming/solutions/step4.asp

    http://www.nrdc.org/globalWarming/solutions/step3.asp

    Not exactly what one would expect from a frontline eco org.  No wonder Barack supports them too.  These are the lobbyists for green revolution.  Can't we do better than this?

    http://amazngdrx.blogharbor.com/blog

  91. stevenearlsalmony Posted 12:44 am
    03 Feb 2008

    Bill Clinton's unexpected expression......

    ...of intellectual honestly regarding the extent to which the leviathan scale and rapid growth of the global economy can be seen ravaging the Earth.

    FINALLY, SOMEONE TELLS IT LIKE IT IS.

    Steven Earl Salmony
    AWAREness Campaign on The Human Population, established 2001
    http://sustainabilitysoutheast.org/

  92. ianwilker Posted 2:11 am
    03 Feb 2008

    well said.

    I like Anna Haynes' submission a lot!

    Links: || http://www.onearth.org/blog || http://www.linkedin.com/in/iwilker || http://nyu.facebook.com/profile.php?id=834915 || http://twitter.com/iwilker

  93. ianwilker Posted 2:17 am
    03 Feb 2008

    winner picked over at NRDC's Switchboard

    Dan Lashof crowned this one the winner of his little contest:

    Climate Challenge. Our Greatest Opportunity. Seize It.

    He also singles out some other entries he liked; read 'em after the jump.

    Links: || http://www.onearth.org/blog || http://www.linkedin.com/in/iwilker || http://nyu.facebook.com/profile.php?id=834915 || http://twitter.com/iwilker

  94. kmp Posted 2:17 am
    03 Feb 2008

    NRDC Winner


    Honorable mention:

    Honorable mention:
    Rusty Pritchard -- Jan 25 2008 08:46 AM
    Worship God. Love people. Care for creation.

    Rusty admits that its 2-2-3, not 2-3-2, but its good.

    Grand prize:
    Jesse Jenkins -- Jan 24 2008 01:02 AM
    Climate Challenge. Our Greatest Opportunity. Seize It.

    Pretty vanilla slogan, if you ask me.  And the honorable mention?  What does religion and respect/love for fellow man have to do with climate change? (Yes, of course, everything is interconnected when we are talking about the Earth, but really, a bit of a stretch to "communicate what people need to know about global warming," no?)

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