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Judging from this quip recently overheard in New York at the West 4th Street subway station, the Environmental Defense + Ad Council's new Fight Global Warming ad campaign can't start soon enough:
Girl: ...I mean, who doesn't like being warm? It's not like they call it "Global Sweltering"! So who cares?
Emily Gertz is a New York City-based freelance journalist and editor who has written on business, design, health, and other facets of the environment for Grist, Dwell, Plenty, Worldchanging, and other publications.
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caniscandida Posted 8:58 am
23 Mar 2006
I confess, I myself have uttered words to the effect of, "Thank God for global warming!," on a balmy day in January. Stupid, silly, meaningless. But have you ever walked from Broadway and 116th Street, the Columbia subway stop, down to Riverside, during the winter, when the wind is up?
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Emily Gertz Posted 11:21 pm
23 Mar 2006
Those rare (still relatively rare!) balmy January days really do feel like gifts in the middle of a mid-Atlantic winter. But here's the flip side: Have you ever ridden in an un-air-conditioned 6 train (that's the east side local, for non-NYers -- a slow ride) on a humid 90-something degree (F) afternoon in August?
As I overheard a fellow straphanger say on that day, "This is my idea of hell: the 6 in the summer at rush hour."
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