Turf's up!

Astroturf wars continue as more info comes to light on ‘Energy Citizen’ rallies 4

News broke on Friday that the American Petroleum Institute is urging member companies to recruit their employees, retirees, vendors, and contractors to attend “Energy Citizen” events across the country over the August congressional recess. Today, we have some updates to the story:

It’s not just energy interests backing the astroturf efforts; major conservative and anti-tax groups are jumping in. The U.S. Chamber of Commerce and the National Association of Manufacturers are both part of the coalition, and API tells TPMMuckraker that its campaign is funded by a variety of corporate and conservative groups —including 60 Plus, FreedomWorks, the American Conservative Union, National Taxpayers Union, and Americans for Tax Reform.

The groups’ astroturf campaign focuses on 21 states that have “a significant industry presence” or “assets on the ground.” American Petroleum Institute President Jack Gerard wrote in a memo [PDF] that the intent is to put a “human face on the impacts of unsound energy policy” and urge senators to “avoid the mistakes embodied in the House climate bill” that was passed in June.

The memo was supposed to be kept on the down low; Gerard urged recipients to “Please treat this information as sensitive ... we don’t want critics to know our game plan.” But now that the memo has leaked, API spokesperson Bill Bush wants to make it seem like no big deal, telling TPMMuckraker, “I don’t think anyone’s hiding the ball about this .... I don’t think anyone’s trying to suggest that this doesn’t have anything to do with the oil and gas industry.”

No one’s surprised to hear that oil giants are trying to gin up the appearance of “grassroots” opposition. API is not the first industry group caught astroturfing this summer. But the leaked document should be of concern to some big energy companies that are members of both API and the United States Climate Action Partnership, the industry-enviro partnership that played a significant role in shaping the House climate and energy bill. BP, ConocoPhillips, General Electric, and Shell are members of both organizations.

The Washington Post reports that spokespeople for BP and Shell said their companies don’t plan to participate in the “Energy Citizen” rallies. And TPM got this statement from Shell on its involvement with API:

Shell’s position is not aligned with the consensus opinion of the API on Waxman-Markey, therefore Shell will not participate in the rallies.

Greenpeace issued a letter to Gerard, asking API to reveal which of its member groups are funding the rallies. Thus far, API has not responded.

The memo lists “tentative venues” for “Energy Citizens” rallies:

Houston, Texas
Perry, Ga.
Detroit, Mich.
Roswell, N.M.
Greensboro, N.C.
Farmington, N.M.
Ohio (venue being finalized)
Greeley, Colo.
Nashville, Tenn.
Indiana (venue being finalized)
Bismarck, N.D.
Tampa, Fla.
Sioux Falls, S.D.
Greenville, S.C.
Anchorage, Alaska
Joliet, Ill.
Charleston, W.Va.
Fairfax, Va.
Philadelphia, Pa.
Lincoln, Neb.
Missouri TBD
Arkansas TBD

Kate Sheppard is Grist’s political reporter.

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  1. KenGreen's avatar

    KenGreen Posted 12:11 pm
    18 Aug 2009

    Kate -I'd have to say that "astroturf" is in the eye of the beholder. Is MoveOn.org astroturf? When Grist encourages readers to write to congress, is that "grass roots?" Is President Obama using the Unions to get out their supporters "grass roots" or "astroturf?" What about when he uses the giant email list of people he built up while campaigning - if those people go to events, are they genuinely grass roots, or are they just astroturf?You have to be fair about this, either you assume that both sides are turfing, or you assume that neither side is, but to selectively label community organizing efforts as "astroturf" is somewhat hypocritical. Ken Green
  2. MatthewAmes Posted 9:34 am
    19 Aug 2009

    It seems to me that the distinction between astroturf movements and grass roots movements is where the money supporting the movement comes from and the motivation behind the movement. Astroturf movements tend to be funded by private for-profit businesses that want to protect profits and grass roots movements tend to be funded by concerned citizens who want to promote the common good.
  3. KenGreen's avatar

    KenGreen Posted 6:34 am
    21 Aug 2009

    Matthew -If that distinction were really true, I might agree, but in reality, both types of groups get much of their support from some very wealthy individual donors, and from donor foundations of the left or right. Companies donate to organizations on both sides of the spectrum to hedge their bets. And then, I fail to see how it's not "grass roots" if a company tells its employees that it's going to lose business and have to trim jobs if a particular piece of legislation goes through. The employees, after all, are individual concerned citizens, are they not?
  4. davidtheprof Posted 8:11 am
    21 Aug 2009

    There are several reasons why oil companies might be going back to the carbon war tactics of the 1990s - they are getting out of renewables, they smell weakness in the administration, and they want to shift costs to other sectors - check out Carbon Wars II: The Sequel for my blog posting on this.David Levy, Professor of Management, UMass-Boston

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